I was alerted to a hideous and utterly revolting Halloween “costume” offered by Halloweenstreet.com from this post over at Shapely Prose. Oh, so cleverly titled “Sexy Anna Rexia,” the costume featured a black skintight dress (think Kelly Bundy) sporting a white skeleton on it, with a tape measure choker and belt as “accessories,” as modeled by a buxom, double-D blonde bombshell.
I was so deeply offended and outraged at this blatant glamorization of anorexia, I shot off an email to the company. I really had no expectation Halloweenstreet would act on my complaint, much less reply, but internet activism really works. The costume was taken down shortly after I – and many others – saw it.
Here’s the response I got from the company (note, I don’t know why they put certain words in quotes – I never complained the outfit was trashy, just in very bad and irresponsible taste)
Rachel: Thank you for your email. We have since removed the costume from our web site, never to be seen again.
We never, never meant to offend anyone for any reason. We are even careful choosing our “sexy” costumes so that they are not “trashy” or offensive to families, children or young girls that shop our site. We are sorry to have hurt you and to have put this “out” there.
Please accept our apologies and know that we made a mistake and truly do care what a person thinks and feels.
Thank you again
I highly doubt my lone email would have influenced the company this much, so I assume that others out there also fired off complaints of their own. Coincidentally, I also received an email the same day from a NY Times reporter who is working on a story about the emerging fatosphere movement.
The fatosphere is certainly turning into a force to be reckoned with. The possibilities of what we can achieve when we harness our collective activism is beyond imagination.